• Online and electronic interactions with us, including via Richmond Tarding LLC.- websites, mobile applications, text messaging programs or through Richmond Tarding LLC.- branded pages or applications on third party social networks (e.g. Facebook) (Richmond Tarding LLC.- Sites);
• Offline interactions with us, including via direct marketing campaigns, hard copy registration cards, competition entries and contacts through Richmond Tarding LLC.- consumer services call centers; and
• Your interaction with online targeted content (such as advertisements) that Richmond Tarding LLC.-, or service providers on our behalf, provide to you via third party websites or applications.

2.1. Data that you provide to us directly

This is data that you provide to us with your consent for a specified purpose, including:

• Personal contact information, including any information allowing Richmond Tarding LLC.- to contact you in person (e.g. name, home or (e)mail address, and phone number);
• Demographic information, including date of birth, age, gender, location (e.g. zip code, city and state and geo-location), favourite products, hobbies, interests, and household or lifestyle information;
• Payment information, including to make purchases (e.g. credit card number, expiration date, billing address);
• Account login information, including any information that is required for you to establish a user account with Richmond Tarding LLC.- (e.g. login ID/email, user name, password and security question/answer);
• Consumer feedback, including information that you share with Richmond Tarding LLC.- about your experience in using Richmond Tarding LLC.- products and services (e.g. your comments and suggestions, testimonials and other feedback related to Richmond Tarding LLC.- products); and
• Consumer-generated content, including any content (e.g. photos, videos and personal stories) that you create and then share with Richmond Tarding LLC.- (and perhaps others) by uploading it to a Richmond Tarding LLC.- Site

2.2. Data that we collect when you interact with Richmond Tarding LLC.- Sites

• We use cookies and other tracking technology which collect certain kinds of information when you interact with Richmond Tarding LLC.- Sites.

2.3 Data collected from other sources

We may collect information about you from other legitimate sources for the purpose of providing you with our products and services. Such sources include third party data aggregators, Richmond Tarding LLC.- promotional partners, public sources and third party social networking sites. Such information may include:

• Personal contact information; and
• Any personal data that is part of your profile on a third party social network (e.g. Facebook) and that you allow that third party social network to share with us (e.g. name, email address, gender, birthday, city, profile picture, user ID, friend list). You can learn more about the data that we may obtain about you by visiting the website of the relevant third party social network. We may also receive personal data about individuals when we acquire other companies.

Richmond Tarding LLC.- collects and uses personal data only as necessary for the purposes for which it was obtained. Richmond Tarding LLC.- may use your personal data for some or all of the following purposes:

• Orders - to process and ship your orders and to inform you about the status of your orders. Please note that there are many e-commerce websites that sell Richmond Tarding LLC.- products but that are not controlled or operated by Richmond Tarding LLC.-. We recommend that you read their policies, including on privacy, before making any purchases on those websites.
• Account maintenance - to create and maintain your accounts with us, including administering any consumer loyalty or rewards programs that are associated with your account.
• Consumer service- to provide you with consumer service, including responses to your inquiries, complaints and general feedback about our products. Consumer service may be provided through various forms of communication, including via email, letter, telephone and online chat features.
• Consumer engagement- to get you more actively engaged with our products and services. This may involve the use or publication of consumer-generated content.
• Personalisation - Richmond Tarding LLC.- may combine personal data about you collected from one source (e.g. a website) with data collected from another source (e.g. an offline event). This provides Richmond Tarding LLC.- with a more complete view of you as a consumer, which, in turn, allows Richmond Tarding LLC.- to serve you better and with greater personalisation, including in respect of the following:
• Websites - to improve and personalise your experience on websites, using data such as account login information, technical computer information, and/or previous website usage information;
• Products - to improve Richmond Tarding LLC.- products, tailor them to your needs and come up with new product ideas. This includes the use of demographic information, consumer profiling information and consumer feedback; and
• Interest-based advertising - to serve you advertisements tailored to your interests. One way Richmond Tarding LLC.- does this is to match activities or information collected on Richmond Tarding LLC.- Sites with data collected about you on third party sites (i.e. data-matching). This type of advertising is also known as “online behavioural advertising” or “targeted advertising”. Such personalisation is typically performed via cookies or similar technologies.
• Marketing communications - to provide you with marketing communications where you have opted-in to receiving such communications (including information about Richmond Tarding LLC.-, its products and services, competitions and promotions). These can be shared via electronic means (e.g. SMS, emails and online advertising) and via post. If you opt-in to receiving SMS, your mobile service provider’s policy for receiving SMS will apply, which may be at a fee.
• Social features– to offer you a number of social features, including the following:
• Website community features on a Richmond Tarding LLC.®- Site When you visit a Richmond Tarding LLC.- Site with a community feature and upload or share recipes, pictures, videos, artwork or other content, Richmond Tarding LLC.- may use and display the personal data that you share on such sites.
• Website viral features - Richmond Tarding LLC.- may use your personal data to offer you website viral features, such as a tell-a- friend program, where you can share certain news, product information, promotions or other content with family and friends. This typically requires the collection and use of personal contact information (e.g. names and emails) so that the selected one-time message/content can be delivered to their recipients.
• Third party social networking- Richmond Tarding LLC.- may use your personal data from when you interact with third party social networking features such as “Facebook Connect” or “Facebook Like”. These features may be integrated on Richmond Tarding LLC.- Sites including for purposes such as running contests and allowing you to share content with friends.
• If you use these features, Richmond Tarding LLC.® may have the ability to obtain certain personal data about you from your social networking information. You can learn more about how these features work, and the profile data Richmond Tarding LLC.- may obtain about you, by visiting the website of the relevant third party social network.

Richmond Tarding LLC.- does not share your personal data with any third party that intends to use it for direct marketing purposes, unless you have provided specific consent in relation to this. Richmond Tarding LLC.- may share your personal data with third parties for other purposes, but only in the following circumstances:

• 5.1. Affiliates Richmond Tarding LLC.- may provide your personal data to its affiliates or related companies for legitimate business purposes.
• 5.2. Service providers - Richmond Tarding LLC.- may engage service providers, agents or contractors to provide services on its behalf, including to administer Richmond Tarding LLC.- Sites and services available to you. These third parties may come to access or otherwise process your personal data in the course of providing these services. Richmond Tarding LLC.- requires such third parties, who may be based outside the country from which you have accessed the Richmond Tarding LLC.- Site or service, to comply with all relevant data protection laws and security requirements in relation to your personal data, usually by way of a written agreement.
• 5.3. Partners and joint promotions- Richmond Tarding LLC.- may run a joint or co-sponsored program or promotion with another company and, as part of your involvement in the activity, collect and use your personal data. Your personal data will only be shared with another company if you have opted in to receive information directly from that company. Richmond Tarding LLC.- encourages you to read the privacy notice of any such company before sharing personal data. If you do not want your personal data to be collected by or shared with a company other than Richmond Tarding LLC.-, you can always choose not to participate in such activity. If you do opt-in to communications from such a company, remember that you always have the right to opt-out and you would need to contact that company directly to do so.
• 5.4. Legal requirements and business transfer - Richmond Tarding LLC.- may disclose your personal data if it is required to do so by law or if, in Richmond Tarding LLC.- ’s good faith judgment, such legal disclosure is reasonably necessary to comply with legal processes or respond to any claims. In the event of a full or partial merger with, or acquisition of all or part of Richmond Tarding LLC.- by another company, the acquirer would have access to the information maintained by that Richmond Tarding LLC.- business, which could include personal data.

• 6.1. Right to opt-out of marketing communicationsYou have the right to opt-out of receiving marketing communications about Richmond Tarding LLC.- and can do so by: following the instructions for opt-out in the relevant marketing communication; if you have an account with Richmond Tarding LLC.-, you may have the option to change your opt- in/opt-out preferences under the relevant edit-account section of the account; or contacting us. Please note that even if you opt-out from receiving marketing communications, you may still receive administrative communications from Richmond Tarding LLC.-, such as order confirmations and notifications about your account activities (e.g. account confirmations and password changes).
• 6.2. Access and rectification - You have a right to request access to your personal data. You may send us a request for access. If Richmond Tarding LLC.- cannot provide access to your personal data, it will provide you with the reasons why. You also have the right to request that Richmond Tarding LLC.- correct any inaccuracies in your personal data. If you have an account with Richmond Tarding LLC.- for a Richmond Tarding LLC.- Site, this can usually be done through the appropriate "your account" or “your profile” section(s) on the Richmond Tarding LLC.- Site (if available). Otherwise, you can send us a request to rectify your data.

• 7.1 What are cookies?Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the website.
• 7.2 How and why do we use cookies? We use cookies to improve the use and functionality of Richmond Tarding LLC.- Sites and to gain a better understanding of how visitors use Richmond Tarding LLC.- Sites and the tools and services offered on them. Cookies help us tailor Richmond Tarding LLC.- Sites to your personal needs, to improve their user-friendliness, gain customer satisfaction feedback and to communicate to you elsewhere on the internet.
• 7.3 What types of cookies may be used on Richmond Tarding LLC.- Sites ? We may use the following types of cookies on Richmond Tarding LLC.- Sites:
• Session cookies - These are temporary cookie files which are erased when you close your browser. When you restart your browser and go back to the site that created that cookie, the website will treat you as a new visitor.
• Persistent cookies - These cookies stay on your browser until you delete them manually or until your browser deletes them based on the duration period set within the cookie. These cookies will recognize you as a return visitor.
• Necessary cookies - Necessary cookies are strictly necessary for the operation of a Richmond Tarding LLC.- Site. They enable you to navigate around the site and use our features.
• Cookies that send information to us - These are the cookies that we set on a Richmond Tarding LLC.- Site and they can only be read by that site. This is known as a “First Party” cookie. We also place cookies on Richmond Tarding LLC.- advertisements which are placed on other websites owned by third parties (e.g. Facebook). We obtain information via those cookies when you click on or interact with the advertisement. In this situation Richmond Tarding LLC.- is placing a “Third Party” cookie. Richmond Tarding LLC.- may use the information obtained by these cookies to serve you with advertising that is relevant and of interest to you based on your past online behaviour .
• Cookies that send information to other companies -These are cookies that are set on a Richmond Tarding LLC.- Site by our partner companies (e.g. Facebook or advertisers). They may use the data collected from these cookies to anonymously target advertising to you on other websites, based on your visit to the Richmond Tarding LLC.- Site. For example, if you use a social widget (e.g. the Facebook icon) on a Richmond Tarding LLC.- Site, it will record your “share” or “like”. Facebook (as the company setting the cookie) will collect the data.
• 7.4 Examples of cookies used on this Website

Cookie used/ type and category	Purpose	What data is collected?
Performance Cookies Type: Analytics Category: Persistent Session Third part	Help us understand how visitors interact with our Website by providing information about the areas visited, time spent and any issues encountered, such as error messages. This helps us improve the performance of our websites.	All data is collected and aggregated anonymously.
Social Sharing Cookies (sometimes called “Third Party” cookies, or “Social Widgets”) Type: Social Media/Sharing Category: Third Party	Social sharing offered on the Website is run by third parties. These third parties may drop cookies on your computer when you use social sharing features on the Website, or if you are already logged into them. These cookies help improve your experience on the Website. They allow you to share comments/ratings/pages/bookmarks and help to provide access to social networks and social online tools more easily.	These cookies may collect personal data that you have voluntarily disclosed, such as your username.
Targeting/Advertising Type: Cross Site Tracking Category: Persistent Session Third party	These cookies are used to deliver content via targeted advertising that is relevant to you and your interests or to limit the number of times you see a particular advertisement.These cookies also help us measure the effectiveness of advertising campaigns on Richmond Tarding LLC.- and Non- Richmond Tarding LLC.- websites. We may share this information with other parties, including our agencies.	These cookies track users via their IP address.

• 7.5 Other similar technologies - Richmond Tarding LLC.- Sites also make use of other tracking technologies including IP addresses, log files and web beacons, which also help us tailor Richmond Tarding LLC.- Sites to your personal needs.
• 7.5 Other similar technologies - Richmond Tarding LLC.- Sites also make use of other tracking technologies including IP addresses, log files and web beacons, which also help us tailor Richmond Tarding LLC.- Sites to your personal needs.
• IP addresses - An IP address is a number that is used by computers on the network to identify your computer every time you log on to the Internet. We may record IP Addresses for the following purposes:
  1. Troubleshoot technical concerns,
  2. Maintain website safety and security
  3. Better understand how our websites are utilized, and
  4. To better tailor content to your needs depending on the country you are in.
• Web Beacons - We may use web beacons (or clear GIFs) on the Richmond Tarding LLC.- Sites. Web beacons (also known as “web bugs”) are small strings of code that provide a method of delivering a graphic image on a web page for the purpose of transferring data back to us. We use web beacon information for a variety of purposes, including information as to how a user responds to email campaigns (e.g. the time the email is opened, where the user links to from the email), site traffic reporting, unique visitor counts, advertising and email auditing and reporting, and personalization.
• 7.6. Manage your cookies/preferences - You should ensure that your computer setting reflects whether you are happy to accept cookies or not. You can set your browser to warn you before accepting cookies, or you can simply set it to refuse them. You do not need to have cookies on to use or navigate through many parts of Richmond Tarding LLC.- Sites although you may not have access to all the features on Richmond Tarding LLC.- Sites if you do so. See the 'help' button on your browser (e.g. Internet Explorer, Firefox) for how you can do this. Remember that if you use different computers in different locations, you will need to ensure that each browser is adjusted to suit your cookie preferences. As a web beacon forms part of a webpage, it is not possible to ‘opt-out’ but you can render them ineffective by opting out of the cookies they set. Additionally, where available, you can exercise your choice in allowing for cookies to be placed on your computer or to opt-out of cookies by visiting the following sites and selecting which company's cookies you would like to opt out of.

• Data security-In order to keep your personal data secure, Richmond Tarding LLC.- has implemented a number of security measures, including: Secure operating environments - Richmond Tarding LLC.- stores your data in secure operating environments and only accessible to Richmond Tarding LLC.- employees, agents and contractors on a need-to-know basis. Richmond Tarding LLC.- also follows generally accepted industry standards in this respect. Encryption for payment information - Richmond Tarding LLC.- uses industry-standard encryption to provide protection for sensitive financial information, such as credit card information sent over the Internet (e.g. when you make payments through Richmond Tarding LLC.- online stores). Prior authentication for account access - Richmond Tarding LLC.- requires its registered consumers to verify their identity (e.g. login ID and password) before they can access or make changes to their account. This is aimed to prevent unauthorized accesses. Please note that these protections do not apply to personal data you choose to share in public areas such as on community websites.
• 8.2. Retention -Richmond Tarding LLC.- will only retain your personal data for as long as it is necessary for the stated purpose, taking into account also our need to answer queries or resolve problems, provide improved and new services, and comply with legal requirements under applicable laws. This means that we may retain your personal data for a reasonable period after your last interaction with us. When the personal data that we collect is no longer required in this way, we destroy or delete it in a secure manner.

Richmond Tarding LLC.- acts as “data controller” for the personal data it processes in the framework of this Privacy Notice. If you have any questions or comments regarding this Privacy Notice or Richmond Tarding LLC.-’s personal data collection practices, please contact us by:

Phone : +971 052 132 3971

Email : admin@swafe.com

Mail : Richmond Tarding LLC. Suit 1006, Sobha Ivory-2, Business Bay, P.O. Box 102659, Dubai, UAE